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Wicks Broadcast Solutions and Corus Entertainment Announce Agreement to Integrate Wicks Software in Radio Stations
FOR IMMEDIATE RELEASE
Contact: Pete D'Acosta, Chief Executive Officer, Wicks Broadcast Solutions
Phone: 940-696-2088
Fax: 940-696-2240
E-mail: pete@wicksbroadcastsolutions.com
FOR IMMEDIATE RELEASE
Contact: Chrystal Wilson, Regional Sales Manager, Wicks Broadcast Solutions
Phone: 540-785-7988
Fax: 540-785-7989
E-mail: clwilson@wicksbroadcastsolutions.com
FOR IMMEDIATE RELEASE
Contact: John Hayes, President, Corus Radio
Phone: 416-646-8605
Fax: 416-646-8579
E-mail: jhayes@corusent.com
Wicks Broadcast Solutions and Corus Entertainment Announce Agreement to Integrate Wicks Software in Radio Stations
Reedsport, Oregon and Toronto, Ontario, December 15, 2003: Wicks Broadcast Solutions, LLC ("WBS"), the leading provider of media broadcast management software, has entered into an agreement with Corus Radio, a division of Corus Entertainment Inc., one of Canada's market leaders in both specialty TV and Radio based in Toronto, to integrate Wicks' business system software and Control Tower Reporting and Data Consolidation systems, into radio stations located throughout Canada.
In announcing the agreement, Pete D'Acosta, Chief Executive Officer of WBS, said, "Our relationship with Corus Entertainment goes back several years, and we are grateful to John Hayes and his Corus Radio team for their recent commitment to standardize on WBS business system software and add Control Tower. This decision is clear evidence of the strength of our relationship, and lays the groundwork for a productive partnership for years to come."
"We really appreciate our relationship with Wicks," said John P. Hayes, President of Corus Radio, "Wicks' software gives us the ability to consolidate financial data from all our stations. We feel Control Tower will become our chief tool for managing our radio group and improving our profitability."
DeltaFlex 4, the most comprehensive traffic/billing/broadcast management software system, is designed to meet the needs of the most demanding stations and companies. Unequalled traffic and billing performance is delivered through an impressive array of features.
With Control Tower, detailed assignment of goals and targets can be matched against actual and projected sales. For the corporate financial officer, Control Tower aggregates all of this information generated at the station and market level, and presents simple to read reports and graphs via a web browser.
SalesMinder, sales intelligence software, and RateMinder, revenue maximization software systems are also included in the agreement.
Corus Entertainment is a Canadian-based media and entertainment company. Corus is Canada's largest radio operator in terms of revenue and audience, with 50 stations throughout Canada, primarily clustered in major markets. Nearly one in three Canadians tunes into a Corus radio station each week. Corus is also a market leader in specialty television, the production and distribution of children's programming and products internationally, publishing, television broadcasting and advertising services. A publicly traded company, Corus is listed on the Toronto (CJR.B) and New York (CJR) exchanges. Corus' Web site can be found at www.corusentertainment.com.
WBS is an affiliate of The Wicks Group of Companies, L.L.C. of New York which specializes in communications, information and media businesses. Wicks' Web site can be found at www.wicksbroadcastsolutions.com. |
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