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Wicks Broadcast Solutions and Infinity Broadcasting Announce Agreement to Integrate Wicks Software in All 185 Infinity Radio Stations
FOR IMMEDIATE RELEASE
Contact: Pete D'Acosta, Chief Executive Officer, Wicks Broadcast Solutions
Phone: 940-696-2088
Fax: 940-696-2240
E-mail: pete@wicksbroadcastsolutions.com
FOR IMMEDIATE RELEASE
Contact: Jeff Kimmel, National Group Sales Manager, Wicks Broadcast Solutions
Phone: 321-253-2557
Fax: 321-259-2326
E-mail: jkimmel@wicksbroadcastsolutions.com
FOR IMMEDIATE RELEASE
Contact: Karen Mateo, Director of Communications, Infinity Broadcasting
Phone: 212-846-7638
Fax: 212-846-1953
E-mail: karen.mateo@infinitybroadcasting.com
Wicks Broadcast Solutions and Infinity Broadcasting Announce Agreement to Integrate Wicks Software in All 185 Infinity Radio Stations
Reedsport, Oregon and New York City, NY, November 21, 2003: Wicks Broadcast Solutions, LLC ("WBS"), the leading provider of media broadcast management software, has entered into an agreement with Infinity Broadcasting, one of the largest radio broadcasting companies in the United States, based in New York City, to integrate Wicks' DeltaFlex 4 Broadcast Management and Control Tower Reporting and Data Consolidation systems, into Infinity's 185 radio stations located throughout the U.S.
In announcing the agreement, Pete D'Acosta, Chief Executive Officer of WBS, said, "This is a landmark deal for WBS, and represents a strong endorsement of our products, our attention to detail, and, most importantly, our dedicated staff. Once the standardization is complete and Control Tower is installed, Infinity executives, wherever they are, will have secure access and an accurate daily snap shot of every station from each traffic system. We already enjoy a strong relationship with Infinity, and with this decision to standardize and add Control Tower, we look forward to building an outstanding partnership for years to come."
"We're very excited about expanding our already strong relationship with Pete and his team," said Jacques Tortoroli, Executive Vice President and Chief Financial Officer, Infinity. "Wicks has clearly shown us their unrelenting commitment to client service, and responsiveness in product development. Having all our stations on a common platform will provide our organization with more insightful and actionable information, delivered seamlessly across our business."
DeltaFlex 4, the most comprehensive traffic/billing/broadcast management software system, is designed to meet the needs of the most demanding stations and companies. Unequalled traffic and billing performance is delivered through an impressive array of features.
With Control Tower, detailed assignment of goals and targets can be matched against actual and projected sales. For the corporate financial officer, Control Tower aggregates all of this information generated at the station and market level, and presents simple to read reports and graphs via a web browser.
Infinity operates 185 radio stations, the majority of which are in the nation's top 50 markets, reach more than 76 million listeners a week.
WBS is an affiliate of The Wicks Group of Companies, L.L.C., (www.wicksgroup.com) a New York based private equity firm specializing in communications, information and media businesses.
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